Social Distancing & Mindset | Why It’s Not Just Physical

Social Distancing.

Shouldn’t JUST apply to people in physical proximity due to COVID-19.

But should (& as much as I don’t want to tell people what to do), this applies to what you listen to, who surrounds you, what you read, what you watch on TV/NetFlix/YouTube, or who you follow on IG/FB

All of these opinions influence you whether you realise it or not. 

In the event of COVID-19 or not.

For example. 

(And I’m gonna use COVID-19 just because it’s the thing on everyone’s mind right now.)

You have 2 friends. 

Let’s call friend #1 Kyle. 

Kyle has a thriving product based business, however he constantly talks about challenges and problems he faces which are normal for the size of his business. 

And some of these can be ‘good’ problems to have.  Such as not having enough stock on hand when a retailer re-orders, or when his inbox is full of queries from potential customers or new suppliers.

Kyle loudly and frequently vocalizes his concerns around the pandemic that is COVID-19.  What will happen to his retailers?  Will they still be able to pay him?  Will they cancel their orders?  Will they go out of business? How will he survive?  How will he pay his bills?  How will he support himself?

All really valid questions.   

However, being around Kyle is exhausting.  The conversation leaves you feeling depleted, annoyed and frustrated. 

Let’s call friend #2 Sonya. 

Sonya also has a thriving product based business.  She loves to tackle all the challenges and problems that she faces as an opportunity to learn something new.  She becomes excited when retailers reach out for more stock and if she doesn’t have stock, will suggest another product that is similar and responds to emails with enthusiasm even though her inbox is full.

With COVID-19 becoming more and more of a focal point in her life and in the lives of her customers, Sonya is approaching new ways to connect with existing and potential customers.  She knows that she has a solid business and that she can provide more than just a product to her customers.

Kyle is currently out shopping, stockpiling on toilet paper and rice and beans.

Sonya is curled up on her couch, laptop on her coffee table, responding to emails.

Oh, if only we could all be as chilled as Sonya, but the reality is we’re all a mix of Kyle and Sonya.

And it’s dependent on all of the factors that are happening in our lives at that point in time.

With The Virus that is happening globally, and all of the information that is being churned through newspapers, television, social media and word of mouth, there is a lot to take in.

What I am suggesting, is for you to be mindful of what you take in.

Being mindful of what you watch, what you read and who you follow.

Please inform yourself as best as you can, but please, if the Kyle within wants to get out, pause and think about the effect that your words may have on the people around you.


And of course, wash your hands, sneeze into your elbow, stay home (except for gathering essentials such as groceries), and keep your physical social distancing at 2metres.